On-model jacket & coat photos in 30 seconds
Ghost-mannequin and flat-lay shots become lifestyle images on a realistic model. Every silhouette, every fit, every season — without a studio or photographer.
Trusted by DTC apparel brands selling on
Why outerwear content is the most expensive in fashion
Model + photographer + stylist + studio = $2,000–$5,000 per shoot day
Seasonal drops require a brand-new shoot 4 times a year
Ghost-mannequin shots convert poorly — shoppers can't picture the silhouette on a person
A puffer, a trench, and a blouse can't be shot on the same weather — different locations needed
Marketplaces want 5–8 angles: front, back, detail, lifestyle — manual shoots don't scale
Seasonal refresh stalls for weeks on model and studio logistics
How it works
From ghost-mannequin to on-model — 30 seconds
Upload your garment photo
Ghost-mannequin, flat-lay, packshot, or hanger photo. JPG or PNG up to 10 MB.
Choose model and scene
Models across body types and skin tones. Studio, street, golden hour, winter — up to 4 templates at once.
Get your finished shot
AI places the garment on the model in 30 seconds. Download in Square, 4:5, or 9:16 — PDP- and ad-ready.
Built for outerwear and apparel
Every detail is tuned for fabrics, fit, and seasons.
Accurate silhouette and fit
Oversized, fitted, cropped — AI preserves the cut and proportions of your garment. The model wears exactly what you sell.
Fabric and texture preservation
Leather, wool, puffer nylon, denim, satin — texture and color stay identical to your source photo. Only the model and scene change.
Seasonal scenes on demand
Winter street for puffers, autumn park for trenches, studio soft-light for blouses. Match the scene to the drop.
Multiple angles per upload
Front, 3/4, back, detail, lifestyle — up to 4 angles per upload. The full marketplace PDP set in one go.
Diverse models
Different skin tones, body types, and heights. Build a collection that reflects your audience.
Every marketplace format
Square for Amazon, 4:5 for Instagram, 9:16 for Reels and TikTok Shop. One generation, every aspect ratio.
Sample shots
Real Luminify scenarios across outerwear types
Luminify vs traditional apparel shoots
A transparent comparison on the metrics that matter to brands
What apparel brands ship with Luminify
- PDP on-model hero shots for Shopify
- Lookbook and seasonal campaign imagery
- Instagram and Pinterest content
- Amazon and TikTok Shop listings
- Meta and TikTok ad creatives
- Wholesale lookbook and B2B catalogs
What apparel brands say
Teams that switched to AI on-model
“Ghost-mannequin becomes on-model lifestyle in seconds. Covered the entire winter drop with no bookings — saved $12K on a single collection.”
“We refreshed the campaign three seasons ahead. Same model, same style — editorial look without the editorial budget.”
“Puffers and trenches in one session — used to be two trips and a week of logistics. Now it's done in an hour.”
AI outerwear photography FAQ
Will the cut and fit of my jacket be preserved?
Yes. Silhouette, length, shoulder line, collar, pockets, zippers, and buttons are preserved exactly as in your source photo. AI only changes the model and scene — the garment stays yours.
Does it work with ghost-mannequin shots?
Ghost-mannequin is the ideal input. The AI converts a 3D-shaped mannequin shot into an on-model lifestyle photo while preserving the silhouette, drape, and construction details.
What about tricky fabrics — puffer nylon, leather, wool?
Complex textures (puffer nylon, faux leather, wool, denim, satin) render correctly. Sheen, matte finish, and texture are preserved with high fidelity.
Can I show the garment in winter / autumn / summer?
Yes. Choose seasonal scenes: winter street for puffers, autumn park for trenches, studio soft-light for blouses. One garment powers your whole content calendar.
Is it Amazon and Shopify ready?
Yes. Square for Amazon, 4:5 and portrait for Shopify PDPs, 9:16 for TikTok Shop. Resolution meets marketplace requirements (2000px+).
What about commercial licensing?
Every generated image belongs to you and can be used for any commercial purpose — Meta ads, marketplaces, printed catalogs, OOH. Commercial license is included in every plan.
Can I upload my own model?
Yes — on paid plans you can upload up to 5 photos of your own model or brand spokesperson, and the AI will place outerwear on them specifically. Perfect for brands with an influencer face.
How many angles do I get?
Up to 4 angles per upload: front, 3/4, back, lifestyle. Each angle is a separate generation on the same garment and model.
Does it work for UGC and Reels?
Yes. The 9:16 format is generated separately with focus on garment and scene. Ideal for TikTok Shop, Instagram Reels, and UGC-style ads.
What if I'm not happy with the result?
Free re-generations within your plan — try different models, scenes, and angles. If it still doesn't fit, we refund within 14 days (paid plans).